It comprises of various proven strategies and techniques used to boost the rank of the website on the first page of search engine result page (SERP). In comparison to on-page SEO, off page is more important and effective to increase the chances in the search results. Continue reading
Internet marketing is a very broad marketing area. One of the most popular internet marketing method used is the “Search Engine Marketing” in short it is known as SEM. SEM aims to market webpages and/or websites rather than products or services through the use of search engines such as Google, Yahoo, MSN and etc. SEM is a great way to start to increase online sales but is less attractve for SMEs that want to stimulate regular sales instead of online sales. Continue reading
Wondering how to optimize the site based on GOOGLE requirements and index your site on GOOGLE search engine? Here are the steps for you to follow. Assuming you have brief idea on how to optimize website to SEO friendly site otherwise you may read up this page to get a rough idea before continue reading up the following …
Search Engine Optimization (SEO) is an act, process, strategies, techniques and tactics of increasing the numbers of visitors to a webpage/website by making sure that the site appears high on the list of the search results returned by a search engine such as Google, Yahoo, MSN..It requires making small modifications to parts of the website in order for the website to appear on top of the search engine list.
Webmaster/SEO professional usually uses analysis tool like Excel for analysis (searching, filtering, sorting, comparison and alerts) to keep track of the past and current web performances and efficiency.Here are the Microsoft Excel skills every webmaster/SEO professional should possess.
To grow your business online, you will need to grow your email address contact list. As a web marketer, it’s your job to ensure you are constantly adding, updating and collecting email contacts through various online or offline sources in order to keep the number of customers increasing.
An ESP is a service that hosts email marketing services on their servers, which are specifically tuned and optimized for this purpose. While web marketer controls email marketing account and send out emails using a Web browser interface, the ESP’s servers and Internet connections (ISP) do the heavy lifting.
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Email Marketing can outreach to customers in the shortest time and allowing the customers to act on the messages as soon as they read the email. The email received by the customers can be forwarded anytime to anyone like family/relatives/friends hassle free. The trusted referral potential is very effective to grow the business. Email Campaigns investment is very minimal because it doesn’t require lots of software/hardware and personal investment to implement and execute.
Web banner ad is a piece of graphic (static/animated) with text elements embedded with hyperlink on the website. Web banner ad can be displayed in different ways and multiple images. For eg, web banner rotating from one ad to another ad. The number of ads displayed in the same space is set by the publisher or web banner pop up from the site when visitor landed on the page.
